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| Subject: Re: How to nickle and dime your customers to death
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Posted on: Wed, 18 Jan 2006 09:10:53 -0500
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"George Grapman" wrote in message
news:Mjkzf.13286$Jd.756@newssvr25.news.prodigy.net...
>
> By coincidence I was talking with someone today about the
> advantages/disadvantages of businesses being outside or inside the
> security area, especially food and drink.
> Outside obviously gets more foot traffic. People can have food or
> drinks with friends who are departing. Likewise if an incoming
> flight is delayed those waiting to meet people will go to those
> places.
> On the other hand the places inside security have a semi-captive
> audience. Once I have cleared security and learn of a delay I do not
> want to pass though the area again. Actually even if I learn of a
> delay before being screened I will still proceed.
The layout at Washington National DCA is such that nost people can go
directly from garage / Metro / upstairs checkin to the gate without
doing more than crossing the National Hall where the shops are
located. For that reason there isn't much foot traffic in the Hall.
The keepers of the shops get less traffic than they'd like because of
this.
But there are four distinct secure areas at DCA, so which one would
each shop want to be located in?
Surely one couldn't make the whole terminal a secure area.
Mr. Pelli designed a terminal that is efficient for the travellers and
generally requires little walking. But it's "too efficient" for good
of the shopkeepers.
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